About Under Canvas

Our Story

Under Canvas began in 2012 with a camp in West Yellowstone, dedicated to connecting guests with the outdoors and to each other through experiences in nature. It has since grown to include nine luxury glamping locations and customized pop-up glamping experiences. A leader in upscale, outdoor hospitality, Under Canvas has claimed awards from the likes of Condé Nast Traveler and Travel + Leisure as the best resorts in the US and indeed, the world.

Our inherently spatially distanced, safari-inspired tents include amenities such as daily housekeeping and fresh towels, plush king-size beds, luxurious linens, en suite bathrooms, hot running water and even a wood burning stove for chilly nights. Expansive main lobby tents and adjoining patios adorned in West Elm furnishings inside and out provide a communal space to enjoy meals from our café style kitchens, reading, connecting with friends and family, learning about the best local adventures and an opportunity to purchase retail items to enhance guests’ stays. Complimentary programming ranging from yoga classes and crafts to acoustic live music and outdoor games means the fun doesn’t end when the national park adventures do. Kids and adults alike delight over evening s’mores around the communal campfire as they share their stories of their day’s adventure. Guests wake to sounds of nature, perfectly positioned to explore America’s most iconic national parks and monuments.

Recognized as the “perfect glamping experience” by Vogue, Under Canvas operates locations in Yellowstone and Glacier in Montana; Moab, Zion and Lake Powell-Grand Staircase in Utah; Mount Rushmore in South Dakota; Great Smoky Mountains in Tennessee; Grand Canyon in Arizona and Acadia in Maine.

We believe that nature is the best architect, family and friends are the best entertainment, and that a piece of every soul is hidden somewhere…outside.


Our Mission

To inspire connections with extraordinary places, people and the planet by enhancing access to the outdoors.

WE BELIEVE…

  • being outdoors inspires and connects friends, families and loved ones.
  • unique experiences enrich lives and strengthen relationships.
  • nature fosters environmental consciousness.
  • nature is the best architect.
  • experiencing the outdoors doesn’t mean roughing it.
  • in being #OutsideTogether

A Mindful Approach

By staying at Under Canvas, you take part in our mission to inspire connections with extraordinary places, people, and the planet by enhancing access to the outdoors.

Connection with nature makes us healthier, happier ambassadors of the environment; our most precious commodity. This manifests in the design choices we make and the experiences we curate for our guests. Here are some of the ways we uphold our mission.

THOUGHTFUL INNOVATION

  • Pioneering the outdoor hospitality space, we employ thoughtful enhancements across our camps designed to elevate the guest experience — through curated adventure programming, culinary innovation, and localized design aesthetic that reflects the surrounding natural environment.

UNPLUG AND RECHARGE

  • Wifi is intentionally not offered to our guests, so that they can disconnect from technology and reconnect with others.

ENVIRONMENTAL CONSCIOUSNESS

  • Guests will notice some design features throughout camp that go a long way towards preserving the great outdoors — pull chain showers, faucets that automatically shut off, low-flow toilets and a towel reuse program. Accordingly, our camps use significantly less water and energy than a hotel of similar size. Additionally, low level lighting is used throughout camps, mitigating light pollution and amplifying the night sky.

LAND CONSERVATION

  • Under Canvas camps are designed to minimize disturbance and maximize open space, each with dedicated, undisturbed green spaces. Land donations, adaptive use, and partnerships with local conservation based organizations are also part of our commitment.

IN GOOD COMPANY

  • We partner with brands who share the same care for our planet, including plant-based EO®️ bath products made in a zero waste facility, West Elm furnishings that support sustainable initiatives, and lululemon, who has committed to 100% renewable electricity for their owned and operated facilities by 2021.

Under Canvas Leadership

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Dan McBrearty
Dan McBrearty
Chief Development Officer
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Dave DiFalco
Dave DiFalco
Chief Operations Officer
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Matt Gaghen
Matt Gaghen
Chief Executive Officer
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May Lilley
May Lilley
Chief Marketing Officer
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Daniel Betts
Daniel Betts
Chief Financial Officer
Dan McBrearty
Favorite Under Canvas Experience

“Being somewhere where everyone is on vacation and kids are playing around a campfire.”

Dan McBrearty

Chief Development Officer

As the Chief Development Officer for Under Canvas, Dan McBrearty oversees all new development, renovations and execution of real estate strategy including site selection, entitlements, design, engineering, and construction management. Additionally, he is responsible for all site concept and design components for the brand, including the incorporation of Under Canvas’ proprietary tent designs. Dan applies his more than two decade’s experience to drive an aggressive, system-wide growth plan to develop a pipeline of new locations across the United States. Prior to Under Canvas, Dan served as Vice President of Real Estate for Vail Resorts where he oversaw all real estate matters for the company including base area development; commercial tenanting; acquisition assessment; project management for all major development projects on and off mountain; and corporate office planning. Before that, Dan held an executive role at Walt Disney Imagineering; the creative design and delivery entity responsible for all of the Walt Disney Company’s parks and resorts development. Notably, Dan played a pivotal role as lead in Pre-Development Negotiation for the Hong Kong Disneyland expansion and the Shanghai Disney Resort. He earned a Bachelor of Science in Civil Engineering at the University of California, before going on to complete a Masters degree in the same field, at MIT.

Dave DiFalco
Favorite Under Canvas Experience

“Sitting around the firepit at night, having s’mores and getting to know other guests and what brought them to Under Canvas”

Dave DiFalco

Chief Operations Officer

Dave serves as the Chief Operating Officer for Under Canvas. In this capacity, he oversees the following divisions: Hospitality Operations, Supply Chain, Human Resources, Information Technology, Events and Facilities Management. Prior to joining Under Canvas, Dave spent 18 years in the Hospitality Industry where he most recently served as Vice President of Operations for Stonebridge Management, leading a team of General Managers at hotels in New York City, Denver and San Francisco. In addition to his corporate experience, Dave has also served as the Opening General Manager of the Renaissance New York Midtown hotel, General Manager of the Renaissance Broomfield, Director of Food and Beverage at the Brooklyn Marriott and Director of Events at the New York Marriott Marquis. Dave thrives on building cohesive and effective teams who are able to move the needle across all major metrics. He takes pride in developing his direct reports and promoting from within. Dave is an avid outdoorsmen in his free time, and also enjoys volunteering in his community. He attended the University of Delaware and received a degree in Hotel, Restaurant and Institutional Management.

Matt Gaghen
Favorite Under Canvas Experience

“Breakfast and a coffee at camp before setting off for a bucketlist hike.”

Matt Gaghen

Chief Executive Officer

Matt joined Under Canvas from KSL Capital Partners where he was a Principal on the Strategic Operating team and responsible for oversight of investments in the hospitality, wellness and ski sectors. Before this, Gaghen held senior positions at Starwood Hotels, where he focused on brand growth, loyalty and innovation.

Gaghen earned his Master of Business Administration from the Tuck School of Business at Dartmouth and his undergraduate degree from Amherst College. Based in Denver, Gaghen is an outdoor enthusiast and loves to spend time with his family in the mountains of Colorado and Montana where he grew up.

May Lilley
Favorite Under Canvas Experience

“Meeting new friends and fellow outdoor enthusiasts and sharing the day’s adventures around the campfire.”

May Lilley

Chief Marketing Officer

A highly-regarded marketer with 20 years of experience in the upscale, outdoor hospitality industry, May Lilley serves as the Chief Marketing Officer for Under Canvas. May oversees all marketing planning and execution, responsible for multi-channel performance, communications and brand partnerships to drive revenue and awareness of Under Canvas and its subsidiary brands. Prior to Under Canvas, May held various leadership positions within the Vail Resorts Corporation for more spanning more than a decade, within its destination marketing and international communications teams. A leader in data-driven, omnichannel performance marketing, integrated branding and strategic communications, May understands the Under Canvas guest with more than two-thirds of those booking trips with the brand being female. Her expertise in lifestyle brand positioning has thoughtfully elevated Under Canvas to be recognized as the leading glamping company it is today. A passionate skier, hiker and tennis player, May is now based in Denver where she enjoys the outdoor-centric lifestyle the region boasts. She attended the University of Melbourne and earned a Bachelor of Arts, with majors in Psychology and Business Statistics.

Daniel Betts
Favorite Under Canvas Experience

“Forgetting about technology and feeling humbled by the outdoors.”

Daniel Betts

Chief Financial Officer

With twenty years of experience in the finance sector within the outdoor apparel/footwear and hospitality industries, Dan Betts is responsible for managing the financial actions of Under Canvas. Prior to Under Canvas, Dan spent over 15-years in the outdoor space holding various positions from FP&A lead to CFO within The Timberland Company and SmartWool LLC helping build and assimilate international finance teams from Singapore to London. He attended the University of Southern New Hampshire and earned a Bachelor of Science in Accounting. Dan resides in Bozeman, MT with his wife and daughter, and thoroughly enjoys the access to public lands the greater Yellowstone area has to offer.

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